Readers making big financial decisions are cautious.
Great content earns their trust anyway.
Hi, I’m J.J.
I'm J.J., a P&C-licensed, previously FINRA-credentialed writer who spent four years in financial services before I started writing about it. I create research-backed content for readers visiting insurance, fintech, real estate, HR, and SaaS brands. I cover topics where the writer must first earn the reader's trust by translating regulatory complexity and industry expertise into content that's accurate, clear, and actionable.
Who I work with
I've worked with companies from seed stage through enterprise, including developing and executing content strategy during Series B and C growth phases.
I also report on environmental policy and land use, with work appearing at NRDC.
Send the brief. I'll take it from there.
I know the industry, and I know how content teams operate: I’ve managed or written for them for seven years. Send me the brief and the Clearscope report, and I'll return a well-researched article on deadline. The less time you spend managing me, the more you can spend scaling content that converts.
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What My Clients Say
“J.J. is a top writer for the Hourly blog. Her very first article with us instantly became one of our heavy-hitters, bringing in thousands of readers every month. She can take complex topics and break them down into simple steps, which is helpful for all types of audiences. On top of that, she's a pleasure to work with!”
Ali Littman, Managing Editor, Hourly.io
“J.J. was easy to work with and demonstrated an understanding of the complex financial topics we asked her to write about. She produced quality content for us, adhering to our content best practices, or simply emailing questions to ensure she understood our positioning.
Working with J.J. was such a joy, and I absolutely recommend her.”
Carly Miller, Content Marketer, Mosaic.tech
“J.J. is truly the "star" of our freelance content writing team at Insurify. She's a valued and valuable team player not simply due to her writing talent, but also thanks to her perpetual willingness to optimize content and collaborate from ideation to execution.
Managing J.J. is a breeze. I wholeheartedly recommend her for freelance blogging, copywriting, and storytelling needs.”
Nick Dehn, Content Manager, Insurify